Nike | KD12 YouTube
Breaking new ground for athletes, the KD 12 YouTube provides unprecedented access to Kevin’s life through his YouTube channel. It’s this type of authentic connection that KD wanted to create with his fans when he first joined YouTube in 2017. In celebration of his channel, the KD12 'YouTube' features co-branded graphic hits on the tongue and heel that represent his enthusiasm for how the platform connects his on the court life with his fans.
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